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The best way to drive a core consistency and battle day-to-day business burnout is to define your "why". Your "why" drives your company and your place in the market.
To build alignment, you need to understand the consumers in your market. What do they need or avoid? How do you fit into their lives?
Let's define success. What does growth look like? Break down the targets for revenue, awareness, efficiency, and how to get there.
Let's Grow Your Small Business